Parler is back , baby . After a yr - longsighted hiatus from the web , the conservative societal medium sitehas returned to the cyberspace , and this time its fresh possessor are promising it wo n’t become the radical rightwing hellscape it was when it left .
Parler has been offline since last April when it was purchase by a metier conglomerate and was subsequentlyshut downin the hope of revamp and resurrecting it . Prior to its procurement , the land site had been struggle . This calendar week , as part of its new glowup , the app repay to the Apple App Store , and is expected to get back on Google Play at some point soon , the young ownerstold Wired .
Parler ’s new owner are former Parler executive , Elise Pierotti , and Ryan Rhodes , who will serve as the web site ’s fresh CEO . Pierotti and Rhodes are pal and baby , Wired reports . The situation ’s other unexampled owner is a man identify Jaco Booyens , whoCNBC reportsis an “ anti - sex trafficking activist . ”
Photo: OLIVIER DOULIERY/AFP (Getty Images)
Parler has sure as shooting seen its ups and downs . primitively launch in 2018 as a “ gratis speech ” app , it soon became known as aconservative version of Twitter . After insure an initial surge in popularity during the waning years of the Trump administration , the app was basicallykicked off the internetfor a abbreviated period in the days following the January 6th debauchery . Critics blamed the app for a spindle in rightwing radicalization link up with the red riot . While there ’s a inviolable argument that Parler did act a role , later research has shown that other social media platform — like Facebook and Twitter — also played significant function .
After the J6 thrashing , the site inhabit on for another two - ish years but see diminishing fiscal returns . In 2022 , Kanye Westalmost bought the platformbut thedeal was botchedand Ye took his talents elsewhere . Then , in April of last year , a media pudding stone anticipate Starboard buy Parler and shuttered it on the same day . Starboard said that itplanned to shut down the internet site until it could be restructuredinto a new kind of platform . The website afterwards went offline and has been defunct ever since then .
Parler ’s fresh proprietor told Wired that they ’re not interested in allow the site to devolve into a cesspool of violent extremism again , and require to create a infinite that ’s more amenable to discussion of all stripes . “ The original idea behind Parler that masses gravitated to as a free - speech program brought successes , ” Rhodestold Wired . “ There was a lot of things that did not allow it to be what it could have been . Our goal is to make Parler what it could have been , as a true open platform for everybody to have treatment , right or leave . ”
Gizmodo reached out to Parler for more contingent about its revival and will update this story if it responds .
You could contend that it ’d be difficult for Parler to tree the rightwing ultra food market now since Elon Musk ’s rebooted version of Twitter ( or , X , as Musk calls it ) seems to have already done that . Ever since Musk bought Twitter , rebranded it , and sack moderately much all of its mental object moderator , the site has become a bona fide free - for - all , and right - wing confederacy theories and hateful content have been allowed to go free . Now that Twitter seems a lot like the original version of Parler , it ’d be appropriate if Parler became a lot like the original variant of Twitter .
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