Best Buy ’s fresh exam logotype is more quiet — classier even — than the old honkin ’ yellowed shred , which I value , but I call up the new font wait weird and uncertain , like it ca n’t quite decide what it wants to be when it originate up . I wonder if it will psychologically condition people to spend more since it ’s so much less tacky than the old logotype . [ Under ConsiderationviaConsumerist ]

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